Our story

Amy Lynn is a contemporary womenswear brand which launched in London in 2017. Two sisters with a passion for clothing followed their dream to create timeless pieces in easy to wear feminine shapes; so with a fusion of Eastern heritage and European spirit, Amy Lynn was born!

AL produces two full collections a year with limited edition capsule edits introduced throughout the seasons to ensure a constant flow of fresh looks to update your wardrobe and to keep you up to date with current trends.

Each collection is designed and curated in London and lovingly produced in our family-owned factory. This ensures that the whole process is ethical and that all your AL designs have been fairly produced from start to finish.

Here at AL we have a passion for life and creativity, for travel and adventure and above all for empowerment.

Our in house design team create looks that are made to lift women up and provide them with the fashion they need for all elements of their life. we are an ambitions young brand. We understand our customers and know what they are looking for in the busy fast moving world of today.


Amy splits her time in the USA; where we have a great brand following and across the World promoting our pieces at international showrooms.

Lynn lives in London and shares her time between her young family and working closely with our UK team in the Central London studio.

Both sisters are extremely close and passionate about the brand that they have created and both have a shared vision of a brighter future for young women everywhere.


Here at AL we have a shared passion for life and creativity, for fashion and design, for travel and adventure and above all for empowerment for women everywhere. This we strive to achieve through collaborations with womens charities and by working closely with young people to give them the support they need to fulfil their potential in whatever their passion is.


Our design studio is located right in the heart of West London; giving our design team plenty of inspiration and perfectly placed for our buyers to visit with ease.

We also have a warehouse in East London where our logistics team are kept busy packing orders and taking delivery of our latest collections. We also have our own shoot studio based there enabling us to quickly update our website as soon as new looks arrive so no-one has to wait any longer than necessary to shop the latest looks!