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JOURNAL

THE COSIEST COAT!

THE COSIEST COAT!

TAKING TO THE CHILLY STREETS OF LONDON IS NOTHING BUT A PLEASURE IN THE GORGEOUS, COSY HART COAT! BRAND AMBASSADOR, MAIRA, GOES FOR AN SNOWY PALETTE WITH OUR CECILY TROUSERS AND ABIGAIL KNIT.  S...

AW20 #AMYLYNNgirls

AW20 #AMYLYNNgirls

It is always so exciting to see your looks, especially at the start of a new season! Check out some of our favourite looks so far from Autumn/Winter 20 below and don't forget to share your looks by...

BARCELONA POP UP

BARCELONA POP UP

Barcelona was our second ever pop up and it was amazing. The whole team took to the air and flew to this fantastic city for a long weekend.. As soon as we arrived we set up shop in one of the cool...

AW20 - BEHIND THE SCENES

AW20 - BEHIND THE SCENES

  Shot in The Old Church - Stoke Newington, our Grace & Glory Collection came to life within a truly magnificent hidden corner of North-East London.  Aptly named Grace & Glory, the collect...

AW19 - BEHIND THE SCENES

AW19 - BEHIND THE SCENES

CHRISTMAS POP UP

CHRISTMAS POP UP

This was our second London pop up and safe to say our best yet!!! Located on one of the   prettiest roads in London we were excited to be a part of this unique shopping community on Columbia Road f...

SHOREDITCH POP UP

SHOREDITCH POP UP

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SS20 - SUMMER IN THE CITY

SS20 - SUMMER IN THE CITY

SS20 saw a fresh direction for AL with a more pared down aesthetic and a nod to a utilitarian silhouette whilst still retaining the signature feminine essence that represents our brand. Our main d...