JOURNAL
New seasons mean many exciting things for a fashion brand and one of my absolute faves are the location shoots we do! This week the small but perfectly formed team took to the road laden down with ...
After a much needed escape from the city I was beyond excited when I returned to see lots of lush new stock had arrived at Head office! In my absence an amazing shoot had taken place for all the ne...
Is it August?! Really?! No we can't believe it either looking out of the studio window today.. look at the rain!!! Still its Friday and after another super busy week here in the office we are so r...
Hey girls! Its been a crazy week here at Amy Lynn HQ in London as we have been finalising all our fit sessions and signing off some VERY exciting samples for Spring Summer 2022!! The studio has bee...
We are LOVING this weather right now.. not even the threat of the odd thunder storm can dampen our spirits right now.. ESPECIALLY as we are getting the chance to finally wear our fave high summer p...
Finally its back! Yes the sun is shining and here at Amy Lynn we couldn't be more excited! We have got so many gorgeous summer pieces we are simply chomping at the bit to wear and this weekend is...
It looks as though the sun is FINALLY about to make a come back and we are so ready!! This weekend looks to be a busy one and we have got plenty of plans.. We've been coveting some lush pieces from...
I can't stand the rain against my window... As the song goes.. well I beg to disagree! What a brilliant opportunity to pull out a raincoat and let me tell you when they're as good as Amy Lynn coa...
This Wednesday we had the most amazing day at the launch of our High Summer collection inspired by our Los Angeles Amy Lynn team! In collaboration with our fantastic PR agency who hosted the event...
They call it mellow yellow and we are loving this colour right now! The perfect shade for this glorious sunshine that has finally arrived here in London.. with a little bit of rain as well but we a...